HP leads the game with new HP Designjet T series and ePrint Technology

Bangkok – 19 January 2011 – HP today unveiled its latest HP Designjet         T series with ePrint technology, including the industry’s most collaborative printer, enabling businesses in the Architectural, Engineering and Construction (AEC) industries – and related enterprises – to easily access, share and print large-format project files online anytime, anywhere. The move coincides with HP’s prediction to grow the large format printer category.

Ms. Margaret Ong, Vice President, Imaging & Printing Group HP Southeast Asia, revealed that as a leader in the printing industry, HP foresees positive growth as Asian economies continue to grow – driven partly by digital information that will live or pass through the cloud by 33% by 2012.

“The move towards all-things mobile signals enormous opportunity for the printing business, with our research indicating that 85% of smart phone users want to be able to print digital content directly from their smart phones or via the web. Cloud Computing technology will also play a key role in terms of transforming business models to serve the needs of users and provide better services. Many new applications are now being developed within the Cloud which will create new business opportunities, which is why HP is pro-actively embracing Cloud Computing for our own printing technology, with ‘ePrint’ services for every segment of customers, from individual consumers up.”

HP is today leading a printing revolution for the AEC industries with the introduction of its new suite of forward-thinking HP Designjet T products that will help drive business acceleration for design professionals in the AEC industries and enterprises that require geographical information, such as map printouts, urban development print illustrations or other forms of large format technical drawings. Importantly, this new line of printers are all web-connected and ePrint-enabled, allowing businesses to access web content from anywhere, anytime wherever business happens. Currently, HP is the number one leader in the technical segment of large format printers, with a market share in Thailand of 81% in technical printing.

Mr. Shaun See, Business Development Manager of Designjet, HP Asia Pacific and Japan said that “With the HP ePrint platform extended to the AEC and enterprise businesses, professionals now can focus on building and executing their ideas, rather than on managing the cumbersome print processes. And in the print service providers segment, we have the HP Designjet Z6200 Photo Printer which is a true workhorse, delivering high speed and productivity on every application, including those that demand the best quality.”

Next generation web-empowered printers that enable collaboration, propel business acceleration, simplify processes and maximize efficiencies

The HP Designjet T2300, HP Designjet T7100 Printer and HP ePrint & Share have been designed specifically to help AEC industries and enterprise businesses to collaborate across multiple locations, thus enabling them to simplify the entire printing process and maximize efficiencies.

With the HP Designjet T2300 eMFP, design professionals and enterprise businesses are now able to easily scan and upload documents to the web and print drawings wherever needed ⁽⁶⁾ – from project team meetings at the main office to reviews with clients and even at the remote sites.

The entire printing process for technical drawings can be simplified with the HP ePrint & Share platform which works together with the HP Designjet T2300 eMFP. Available through HP ePrintCenter, an online hub for all HP customers to create a custom printing experience, HP ePrint & Share allows architects, geographical information professionals and urban development planners to easily locate and access their plans, adjust page layouts, preview print pages and create print-ready files from a single screen. Users also can upload files with a single click while printing is in process to quickly and easily share designs with remote project teams.

HP Designjet T7100 helps professionals to achieve high productivity with significant cost reduction.  Designed for central reprographic departments in enterprises and reproduction houses, the printer streamlines print production for customers needing to print in monochrome and color – from simple CAD drawings to high-quality presentations. With a competitively low total cost of ownership, the printer provides an alternative to devices that print only in monochrome or color and light-emitting diode (LED) technologies, which can be expensive to maintain. The HP Designjet T7100 Printer is available in monochrome or color versions.

HP Designjet Z6200 Photo Printer, a true workhouse that is designed to meet the rigorous needs of customers, it delivers high speed and productivity on every application including those that demand the best quality.  Designed for photo labs, digital print shops, advertising agencies, design firms and commercial printers, the HP Designjet Z6200 Photo Printer series delivers photo-quality prints with a resolution of 2,400 dots per image (dpi) and versatility for indoor applications from line drawings, geographic information systems (GSI) Maps, photographic output to signage prints. It is also 50 percent faster than its predecessor, the HP Designjet Z6100 Printer, with speeds up to 1,500 square feet per hour.

HP is also announcing an enhanced software solution that redefines convenience with the HP Instant Printing Pro accessory. With this accessory, customers can preview, edit and print files without opening applications or adjusting driver settings.

“As an industry trendsetter, HP continues to deliver new innovation to the market and our customers. The introduction of this new HP Designjet T series marks a true revolution in large format printers for the Architectural, Engineering and Construction (AEC) industries,” concluded Ms. Ong. “Moreover, HP’s ePrint technology brings crucial mobility that is a top priority for enterprise customers. As such, we expect to see our share in this segment grow in coincide with our innovation deliver to meet customers’ satisfaction.”

For further information about product and service, please contact HP Contact Center at 0-2353-9000 ext.1.